It's finally here! We've been working on this for so long and now it's finally live and available for you to shop! Introducing our brand new Personalisation service!
We are so excited for you to see our latest collection and we can’t wait to hear what you think! We’re really looking forward to seeing all of your personalised items, how you choose to personalise them and of course style them.
Talking of getting personal, here’s a little piece from our designer explaining the story behind the creation and meaning of the personalisation collection.
When brainstorming ideas for 2020 we really wanted to introduce something relevant and meaningful, but also something to gain a deeper connection to our customers. This is how we decided personalisation was perfect for Johnny Loves Rosie, because who doesn’t love something bespoke?
Our brand is all about making you feel great and empowered, and knowing that no matter what your accessories have completed your outfit and that alone is guaranteed to give you a good outlook for your day. So, we knew we needed to bring something to you that would embrace the empowerment and give you something that is truly yours forever.
Our new personalisation collection means our products are now personal to you, and therefore connect you closer to us as a brand. You now have the power to make something one of a kind. In the world now we find it’s becoming increasingly difficult to be individual and to be the only one to own something, or to have the freedom to say, ‘hey that’s mine’, but now you can! By having your initials embossed on our bags or embroidered onto our bow keychains, that item becomes yours and only yours! Everyday style, your way.
We know how much you love to use our Eloise Bows to accessorise your bags, so we thought you’d love it even more if you could add a personal touch! By adding your initials to one of our bows, it means that bow is now officially yours, and only yours! And you remember our loved Carrie bag, whose become such a success that it was even featured in the glossy box blog… well you can now personalise this too! But don’t worry this isn’t all you can personalise, we are also offering personalisation on our Beatrice, Half Moon Megan and Blair Pouch.
We hope you love what’s to come and get fully onboard with owning some JLR product that’s truly unique to you and connects you to us as a brand. We can’t wait to see all your personalised pictures and to see how you’ve styled them! Make sure you share these with us on Instagram by tagging @johnnylovesrosieofficial and use the hashtag #myjlr – we love seeing all your images!
Happy shopping, and here’s to personally owning 2020! You make the rules, your style, YOUR way!
Love team JLR x